It's easy to become passionate about an idea, but it can quickly fizzle if you a.) don't stay focused or b.) get discouraged.
So today we are going to dive into staying focused when starting a business.
Understand you have to start small:
It may take you several years to start to see a full-time income from a business. The average is five years. And it takes a lot of work. But if you love what you’re doing then the time and energy you put into it will be worth it in the end.
Don’t compare yourself and your businesses goals to that of another person.
Jon Acuff says "Never compare your beginning to someone else's middle."
It will drive you insane. So if you know another mom whose businesses is running like gangbusters give her a pat on the back and keep chipping away. It’s not a race and it’s not a competition.
Imagine you are an Olympic swimmer. Does it do you any good to look at anyone else while you are swimming? No. Stay in your lane, look at what’s in front of you and keep moving forward. Don’t get distracted by what is going on the other lanes. If you’re trying to work from home with small children you have enough on your plate without worrying about what everyone else is doing.
Sometimes you will need to adapt:
I started out writing articles and press releases for my clients. But when they needed more services I learned to adapt. I started handling their email campaigns, business to business marketing and even editing their books for epublishing.
What I didn’t know how to do I learned through online tutorials or from checking out books at the library. It was key for me to meet their needs and to constantly expand my portfolio.
But it is also key for me to meet my children’s needs: It is paramount. So I might start the day with one plan. I have made a to-do list and I have scheduled everything out and it will completely change.
Perhaps my son wakes up with an ear infection, or my other son doesn’t nap or there is a family crisis or even a client crisis. I might have to completely rework my day. There are things on my to-do list that will not get done. I have learned to be okay with this.
What are some things you do to keep focus?